Tips for purchasing an On-Hold Message System

According to AT&T, the number one complaint about phone systems is busy signals. The number two complaint is “silence-on-hold” because people say they feel ignored. For those dentists considering an on-hold message system, here are a few tips:

• Most patients say they prefer hearing messages to music. (Keep in mind that 15-20% say they do something positive with the information they’re given.)
• Insist on being interviewed. Answering a questionnaire won’t create messages that sound like you.
• When it comes to on-hold messages, it’s about quality. You want a message to be in your words: warm, personal and caring.
• Tape Recorders and CD players are out! They have moving parts that wear out under the strain of continuous play. Consider a digital system that has no moving parts.
• Tel-a-Patient, which has been servicing the dental industry for 18 years, is endorsed by ADA Member Advantage for message on-hold systems. Tel-a-Patient creates customized scripts for every practice and offers up to a $1,100 discount for ADA members.
  

ADA Member AdvantageSM, is a service mark of the American Dental Association. ADA Member Advantage is a program brought to you by ADA Business Enterprises, Inc. a for-profit subsidiary of the American Dental Association.